Alumni

From Classroom to Career: Hotelschool The Hague Alumni Stories | meet Jeroen

In our new alumni series, Hotelschool The Hague highlights the journeys of its graduates. Former students who are making a difference across the hospitality industry. Featuring graduates who are now 5 years into their careers, this series shows where the programmes can take you. Each story highlights different career paths, employability, industry connections, and the key takeaways these graduates gained during their studies. Designed to inspire and inform, “From Classroom to Career” offers insights into the pathways that can be taken after graduating from Hotelschool The Hague.

Jeroen Steensma — Class of 2020

Director of Development & Feasibility | Cycas Hospitality
Based in Amsterdam, working across Europe

Jeroen is based in Amsterdam, but his work takes him across Europe. As Director of Development & Feasibility at Cycas Hospitality, he supports one of Europe’s leading hospitality management companies, helping grow their hotel portfolio region by region. His career began at Colliers, a global commercial real estate advisory firm, where he was in the middle of his final Hotelschool placement when the COVID-19 pandemic hit.

Despite the uncertainty, Colliers offered him a full-time role after graduation - an opportunity he still values deeply. "It’s a fantastic organisation where I learned a great deal from many talented professionals."

At Colliers, he focused primarily on hotel valuations, laying the foundation for the work he does today.

What was your proudest moment in your career so far?

"Never having experienced the Sunday blues."

What is your biggest takeaway from Hotelschool The Hague?

"From USALI*, RevPARs** and compsets to management expertise and people skills, I basically learned that hospitality is the best industry to work in."

*USALI: Uniform System of Accounts for the Lodging Industry
**RevPAR: Revenue per Available Room

What advice would you give to current students?

"Be pro-active and stay curious. With a bit of hard work and the right people around you, you can achieve a great deal – not just in your career, but in life."

Next in the “From Classroom to Career” Series

Next in our “From Classroom to Career” series, meet Elena Marie Dick, HTH alumna based in Singapore, working at the Hilton's regional office.

If you’re a potential student and have questions about the programmes Hotelschool The Hague offers, take the opportunity to chat with our Student Ambassadors here. You can also find more information about our programmes on our website.