Floris Licht
I thrive when working for organizations that focus on innovation, digitalization and empowerment. I don't like putting people in boxes but do consider myself a Xennial, which means I know how to mobilize, motivate and inspire both the older (gen X and baby boomers) and younger (gen Y and Z) generations. That said I am up to date with the latest technologies but also realize the challenges they bring for our co-workers that are less digital savvy.
In May 2021 I launched a new sustainable initiative for the hospitality sector in The Netherlands, which has since grown rapidly and is now being rolled out globally. Please check out www.hotelsfortrees.com for more info!
As of 1st March 2022 I stopped working for Novotel and Event Park Amsterdam and took on the role of GM at Doubletree by Hilton Amsterdam Centraal Station. This 557 room hotel with its prime location, 14 meeting rooms, Starbucks, award winning restaurant Eastwood Beer & Grill, Lobby Bar and stunning SkyLounge is considered one of the “places to be” in Amsterdam for both tourists and locals!
Who is your Hicon?
As no other, hospitality is an industry of knowledge, daring and passion. Please tell us who and what should be on the list of most impactful people, products and places in hospitality.