Following the Opening Conference (kick-off MBA), you will discover the three domains of hospitality: private, social and commercial. The resulting understanding of the meaning of hospitality viewed from different angles forms a foundation for many other aspects of the course programme. You will gain an in-depth analysis of strategy, as well as state-of-the-art perspectives, models and tools and translate these to the field of hospitality.
Opening Conference (1 EC)
During the first week of the programme the Opening Conference course is used as the kick-off for the MBA experience. It is important to bring all students together and create common ground as a good starting base for the intense year ahead.
What does it mean to really master the concept of hospitality and being able to take it to the next level as a hospitality leader? The conference also focuses on the individual students and how they intend to have the MBA Programme contribute to their development of knowledge and skills. What do you need in order to become a true hospitality lead
Hospitality in Perspective (3 EC)
This course has been designed to give you a thorough understanding of the meaning of hospitality, focusing on the three domains of hospitality: private, social and commercial. The resulting understanding of the meaning of hospitality viewed from different angles forms a foundation for many other aspects of the course programme.
Business Strategy (6 EC)
The approach of this course is to help you gain an in depth analysis of strategy, as well as state-of-the-art perspectives, models and tools and translate these to the field of hospitality. You are then able to apply them in the analysis and the formulation of strategies
Hospitality Leadership Journey (7 EC)
During the Leadership Journey you work on your personal leadership potential. In this course you reflect on and steer the development of your thought, task and people leadership. We will support you, as upcoming leader, to understand and develop your leadership profile in such a way that it is both in line with what you need to make your ambitions come true and the skills and styles required for successful hospitable leadership.